Hey friends! As many of you know, I recently asked you to fill out a reader survey here on the blog. I received 81 responses, which was awesome, so I wanted to give you guys a little breakdown of what I learned. This is going to be a bit long, so stick around and read if you want to see what I have learned (it might help you as a blogger) or if you think I’m going to mention one of your interesting comments because I might. Otherwise, this post might be boring for you, and I won’t feel too bad if you skip it lol. Surveys are a great way to catch some insight into your readers, in fact, surveys are pretty much good for a lot of things! I know if I was a business I would want to make sure I was doing things correctly by making surveys at certain points to see how I was doing. I could always make a free account on Qualtrics and create some there, but I may leave that to the business side of things!
Note: Please remember that this is only a small sampling of my readers.
Great to see so many new people and long term readers! I know I have many more readers out there who didn’t fill out this form, but a big extra thank you to those of you who took the time to do so.
Here are some of my favorite ways that people said they found my blog:
“I was looking for a diy project and found your blog and fell in love with it!”
“It’s been so long, I can’t even remember how I found it. But I’m sure glad I did. You take some amazing photos of IG. 🙂 And I can’t wait to see more home improvement/decor stuff now that you’re a new HOMEOWNER! ;-)”
“Twitter search for handmade goods”
“Your lovely blog awards.”
“Bloglovin’ suggested you!”
“If I remember correctly it was when I was looking for good blogs to read instead of the same old product review blogs.”
“I got matched with you for a swap and you are super awesome! :)”
“I found you when I was browsing PassionFruit, looking for similar blogs.”
“A friend had a blog and suggested yours and I find it well laid out and interesting.”
“Can’t remember but I think it was a recipe post; I love recipe posts.”
One person mentioned that they were offended by one thing I wrote on one occasion, though they mentioned it was to do with the imagery more than what I wrote, but they didn’t tell me what it was. I wish they had-can’t fix something without an example.The Features here:
That pretty much reflects what I see in link ups too, except The Monthly Goals which gets a lot of attention. I just wonder if people are moving away from link-ups in general? My next question asked if they participate on other blogs and the overwhelming response was not really… Some say they try but it doesn’t work out, and some just say no. Though there are a few that were mentioned that I’m going to have to check out. People still love those giveaways though!
Also, to the person who skips Musical Mondays because they don’t like music, I hope you stop by sometimes still, I’ve been sharing a lot of really personal stuff on Mondays and then just adding the Music onto the bottom of it. I’d love if you read the personal stuff and just skipped the song since you’re not into it.
Where my readers can be found:
This definitely helped me in learning what people like when it comes to giveaways.
Someone recommended I give away some specific gift cards and even some kids toys. I love the suggestions, but I wont give away things that aren’t relevant to my content. I’ll take the other recommendations into account though.
One person mentioned they don’t like “selling their soul” to enter giveaways. They mean following people they don’t care about in order to get entries. That’s cool-honestly, I get to the point where I just check out people in the giveaways and if I don’t relate to them I skip that entry, it’s really okay. However, this does not discourage me from participating and hosting them, because as I saw in the “how did you find me?” answers, several people found me and actively follow my blog from giveaways, and I know I’ve found some awesome new blogs through giveaways. But we all have different methods.
One person requested I announce the giveaway winners. It’s actually against the FTC guidelines to do that via Social Media of any kind, and I don’t have the blog space to create a whole new post, so I just put it in the original post. Feel free to check the original post after the close date to see who won! Perhaps I should start linking to that post again when winner’s are drawn though?
On sponsoring blogs:
Most people who said they didn’t sponsor blogs had financial reasons. It didn’t fit into their budget, or they don’t make money off of their blog currently to support it, etc. Totally understandable, and it’s also understandable if that’s just not your thing. We love you still. 🙂
When asked about sponsoring me in particular:
A few people requested an option for new bloggers who aren’t very large. I do already have this option friends! You can either swap ads with me on my sponsor page (when the option is open, it’s currently full) or you can fill out my Small Blogger/Small Business Form to get a free Saturday Spotlight! Someone also said they’d like to see sponsorship incorporated during the week instead of just Saturdays, and I do that as well plus I’m working on more options. The Saturday Spotlight is just one option I’m working on growing currently.
This graph was good to see that people do respond to sponsor ads. I also want to specifically respond to this one comment I received:
“I don’t think there’s a clear idea of what it means to be sponsored, or be a sponsor, anywhere. Does that mean I’ve paid you to say nice things about me? As a reader, it influences my opinion when a blog is sponsored. I think I’d rather see “hey I found this cool blogger” because someone found a cool blogger, not because they were paid by said blogger. But if it’s a matter of “hey, this person contributed to this giveaway, or feature, something else collaborative” then it feels more genuine to me.”
Good question. Just because someone applies to sponsor you, does NOT mean you have to accept them. I personally am not going to approve someone for a sponsor spot that I have to work my butt off to promote if I don’t like them or their blog/product, and I’m working to be more clear on this going forward so that my readers can understand that the people/blogs/shops I promote are definitely ones I love and respect. I want my sponsorship options to also be genuine, and I don’t want to waste my time promoting people or products I don’t actually care for.
Of course not all people who accept sponsors feel the same way, and that’s okay. You just have to pick and choose who you sponsor, and who you choose to believe when they talk about their sponsors.
Personally, I’ve made wonderful friends by seeing them recommended by a blog I trust, and I’ve made great friends simply by them applying to sponsor me when I hadn’t been aware of their blog or shop before. I’ve found so much new reading and shopping due to this!
And to anyone reading, if you have ANY questions about sponsorship please feel free to email me. 🙂
On how readers are influenced:
I’ll let the numbers speak for themselves. 🙂
Who are my readers?
Want an idea of who my readers are based off of this survey? It was only a small sampling of readers, but here’s what I found-based on this small sampling.
Two-thirds of my readers are blogger, 7% of the remaining third would like to start blogging.
The vast majority are between 18 and 40 years old (81.5% of them) with the vast majority being between 25 and 40. The remainder are 40+.
70% of my readers are married or in a relationship, the rest are single (like me!)
It’s pretty split on kids, over half do not have kids, but it’s not over by much.
Three-quarters of my readers own pets of some kind.
39% of my readers own their own home, the rest rent or live with parents/roommates.
Over half of my readers have a degree, but 80% of my readers have attended some college.
85% of my readers shop online. 60% of those readers only choose handmade if it’s cheaper/easier.
Only 3% of readers who took this survey did not enter the attached giveaway. (Winner HERE)
“I love your blog!! Your pictures are amazing and your posts keep me coming back! I learn a lot from your stuff. THANKS.”“Keep up the good work. I enjoy your blog because of its diversity. Nothing is ever the same.”
So readers, you guys are awesome, and I wish I could personally respond to each and every comment left on the survey form (I’ll email those of you who left your email soon I promise!) but let me just say-you guys and your kind words make blogging worth it. I love you guys!